Melissa CINE Launch

When I think of plastic shoes, my mind immediately drifts towards the iconic Melissa. Known for their comfort, innovation and of course, their many collaborations with top designers ... see Vivienne Westwood, Jean Paul Gaultier, Gareth Pugh. Not to mention, they're eco friendly too as each shoe is created with a 'zero waste ethos' meaning 99.9% of factory water and waste are recycled.

Naturally, it was a no brainer for me to attend their new collection launch when I received an invite. This AW 2013 CINE collection is inspired by the 'art of motion picture'. It focuses on each golden age of cinema allowing the wearers to experience a particular mood from a different film period. Indeed a Melissa collection is not complete without a collab. This time, they invited Robert McGinnis, an American artist who designed some of the most well known posters of film history including Breakfast at Tiffany's and James Bond to create three signature images (see picture 1).

The 'Melissa Spikes', with its stick thin neon heel and spikes was definitely the night's stand out. What caught my eyes however were those glitter winged pumps projecting an innocent but daring vibe.

Just a shoutout to all the amazing staff in making the night a success and thank you for the invite.

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